A STUDY OF THE MEDIA PREFERENCES OF THE COLLEGE STUDENTS

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Abstract
  • Students in our education institutions are becoming more addicted to using media for various reason and it can be change in social lifestyle. This study aims to examine about the students’ media preferences which affects their live in recent years. Questionnaire and interview technique was used to obtain the data of the study among 106 students of journalism subject between the age group of 17-22 years who use media network. The findings include the how students using on print media and electronic media including social media in their lifestyle, students’ consumption of the media content, and media preferences and perspectives.
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  • 20. Dr Cho Cho Thwin(253-266).pdf
Year
  • 2020
Author
  • Cho Cho Thwin
Subject
  • Economics, Journalism, Tourism and Law
Publisher
  • Myanmar Academy of Arts and Science (MAAS)

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